There are a great many applications and software products that can make an e-commerce business easier to run and more efficient. One of our favourite services in exactly that category is Plytix.
What is Plytix
Plytix is a PIM system (Product Information Management) that helps you keep track of all your product information. Every product has its own characteristics: different images, different texts, categories, metadata and much more. All that information is stored in Plytix, where you can easily access it and keep an overview.
What can Plytix do?
With Plytix you can make life as an e-commerce manager easier. You can upload all the data you have about all your products to Plytix – texts, images, marketing materials and prices. That way you have all your information gathered in one place. That is the basic function of a PIM system.
And here is where it gets interesting. With a Plytix account you can allow unlimited contributors to your information. You can have the whole company working in the same system. That ensures seamless communication between departments, saves time and avoids a great deal of trouble.
Plytix makes it easy for you to access and correct your existing data. But that is not all. Creating new information on your existing items and categories has never been easier. With intuitive menus you can easily create new attributes and assign them to large numbers of products. You can even get your team members to help you in the system, or make sure they cannot make mistakes by setting up restrictions that block their access to important functions.
Plytix is a team tool that makes e-commerce intuitive and straightforward.
Who is Plytix for?
Many PIM systems have expensive plans that start at several thousand DKK per month. Plytix stands out by offering a free plan. The usual view is that PIM systems are for e-commerce companies with very large numbers of items that cannot manage without a smart system to access all the information. Plytix turns that on its head. With Plytix, any e-commerce company, large or small, can start working professionally with a PIM system. The free version is somewhat limited but fully functional for the needs of a smaller webshop. The larger plans look more like conventional PIM systems. What is good about Plytix, though, is that prices and features are very transparent. You know what you get. No special arrangements or sales departments drafting a contract for you.
Plytix is easy to get started with for everyone.
- For the new webshop that wants to do things properly from the start.
- The established webshop that is growing.
- And the large webshop with thousands of products.
Benefits of using Plytix
As you may have gathered, Plytix is a good choice if you are losing the overview of your products. Here are some of the biggest benefits you get when you use Plytix.
Fast optimisation of existing data
If you are currently working without a PIM system, moving to Plytix may seem like a big undertaking. It is not. You can quickly import all your data into the system, create new data and optimise what already exists. Getting started is about as easy as it gets.
Create more logical data
E-commerce companies that work manually without a PIM system can quickly end up with messy data, in how it is structured and how it is used. Plytix is not like that. Plytix is built as an intuitive tool that helps you create and optimise attributes so they make sense in your webshop. Plytix removes the opportunity to make mistakes, because your data is standardised and structured. That means your data will generally make more sense, be easier to access and far easier to rely on.
Work with your team
In larger e-commerce companies there are usually several people working in the same systems. Plytix makes it easy for you and your team to work together on the projects you have in the PIM system. Corrections show up quickly for your colleagues, and you can even take ownership of particular functions and projects and limit access for your colleagues. That means your colleagues will not disrupt the functions.
Save a lot of time
The alternative to working with a system such as Plytix is working in spreadsheets. Fortunately, many software companies have realised that spreadsheets are a real time sink. Plytix helps not only you but your whole department, perhaps your whole company, save time on tasks that can be handled faster with software. That way more of your tasks are automated, and everyone reaches a higher potential. Salaries are expensive, and they should not go to trivial manual work – use your employees where they really make a difference instead.
Optimise your conversion rate
Using Plytix makes it easy to optimise your conversion rate. You can do that by rolling out new data and new initiatives across several of your products at once. Try new strategies, see which ones work, optimise them and then distribute them across more of your products immediately. It becomes easier for you to give customers what they want, and easier for them to buy your products.
Connectify X Plytix
Here at Connectify we are e-commerce specialists. We can advise you on everything from PIM systems such as Plytix to integrations between your different systems – Plytix included, of course. By using integrations between your different systems, you make sure all your data flows seamlessly between your applications, that everything stays up to date and that you save a great deal of time on manually moving and analysing data. Think of it this way. All your applications and systems are islands. The islanders (your data) would like to visit each other. That is how they work best, but unfortunately there are no bridges between the islands.
Connectify builds the bridges between your islands and makes sure your islanders have efficient routes to communicate with each other. Your data works best when it is gathered in the right places, at the right times and for the right reasons. Integrations can help you save as much time and as much money as each of your applications can on its own – and then multiply that a few times over. Do get in touch if you would like to talk through how to optimise your e-commerce business.