
Shark Gaming: a stable bridge between Adobe Commerce and Business Central
Shark Gaming had several platform replacements running at the same time: from Magento Community to Adobe Commerce and from NAV to Microsoft Dynamics 365 Business Central. Connectify built a stable bridge between Adobe Commerce and Business Central – 80% faster than their previous solution.
- Customer
- Shark Gaming Systems A/S
- Industry
- Gaming · Webshop
- Systems
Adobe Commerce
Business Central

- faster than their previous solution
- 80 %faster than their previous solution
About Shark Gaming
If you are a gamer, you almost certainly know Shark Gaming.
Shark Gaming specialises in everything to do with gaming. Laptops, desktops and all the gear that belongs to a good, epic gaming session. Shark has an excellent webshop with exactly the right atmosphere, where all computer dreams go to be fulfilled.
The company’s computers are not only used by gamers, though, but also by businesses, since a significant part of the work of the digital age depends on heavy software that requires serious horsepower… or shark power.
You will therefore find Shark equipment both in the teenager’s basement and in the co-working space.
The big challenge
Shark Gaming had several platform replacements running at the same time.
Their e-commerce software went from being a Magento Community solution to being Adobe Commerce, which is a licensed edition of Magento. Most people who work with e-commerce and different software providers know that switching can be problematic. Integrations have to be moved, and all the work put into tailoring the software to your own store has to be built up again.
Not necessarily a small job.
That sort of thing can cause a steady headache in an e-commerce universe as extensive as Shark Gaming’s. On top of that came the challenge that Shark Gaming wanted to move from the ERP system NAV to Microsoft’s Dynamics 365 Business Central. For those not quite up to speed on what an ERP system is, it stands for Enterprise Resource Planning.
In other words, the system where you can monitor all the resources going in and out of your business.
A core element of any webshop.
It was therefore extremely important that the migration went smoothly and seamlessly. If Shark succeeded with this project, they would end up with a complete cloud-based operating system for their e-commerce universe.
Enter Connectify
At Connectify we are bridge builders.
We make sure that all parties, in this case software, can get where they need to be without complications. The bridge had not been built in Shark Gaming’s case, so we drew up a game plan.
The first thing we had to do was bring all parties together in the middle. Our integration experts dug into the technical side and quickly established some reliable connections.
Among others:
- Item creation from 365 Business Central to Magento
- Item master data updated whenever the item card in BC changes
- Creation of flat products from BC to Magento
- Order data sent from Magento to BC – the customer chooses the process their back office needs
Done.
That is how the bridge was built, and Shark Gaming now enjoys a number of data flows between BC and Magento.
On top of that, a fine network of bridges with easy transitions between all the different pieces of software. With a beautiful view over the water and no strong gusts of wind… ever.
Parties involved
In this project we had the pleasure of working with JCD A/S – a team of skilled IT specialists.
Dynamics 365 Business Central partner
Two brains think better than one, and that is certainly true when working with JCD A/S. JCD was an indispensable sparring partner when it came to particular issues with Shark’s 365 Business Central. A little adjustment and a steady hand on our back from JCD reassured us that we were on the right track.
The project then ran flawlessly.
Everyone lived happily ever after.
Adobe Commerce solution
Shark Gaming now has a complete, fully integrated solution that they can measure, monitor and run on a daily basis themselves. There were no external suppliers on the Adobe Commerce solution.
The integrations behind it


E-commerce
Magento 2 and Business Central integration
Automate orders, stock, prices and customers between Magento 2 or Adobe Commerce and Business Central. We handle implementation and support – with a solution that matches your data flow.
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ERP
Dynamics 365 Business Central integration
Integrations between your ERP and your e-commerce solutions – for Magento, Shopify Plus and WooCommerce. We connect Business Central with the systems your business runs on.
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